Flash Sale Key Art Direction
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Typography System
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Social Media Takeover
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E-Commerce Banner Suite
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Campaign Collateral
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Flash Sale Key Art Direction ✳︎ Typography System ✳︎ Social Media Takeover ✳︎ E-Commerce Banner Suite ✳︎ Campaign Collateral ✳︎
24-Hour
Flash Sale
Industrial urgency and scroll-stopping visual noise. Designed for a 24-hour turnaround, the concept uses raw print textures, distressed typography, and aggressive contrast to signal an unmissable single-day event.
Engineering a raw, modern grungy layout that communicates high offer urgency without sacrificing streetwear credibility.
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Utilized heavy visual distortion, high-contrast type, and raw graphic textures to create a fast-read composition tailored for rapid scroll-stopping power.
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Framed the 'Buy 1 Free 1' mechanics into an unmissable focal point, ensuring maximum clarity for a time-sensitive 24-hour campaign.
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Focused on clear visual hierarchy and elevated product placement, ensuring the key art immediately captures attention while maintaining a clean, premium look.
Visual direction and rapid-deploy key art created for Pestle & Mortar Clothing's 11.11 single-day Buy 1 Free 1 flash campaign. Built for high-speed conversion, the visual execution relies on a modern grungy layout, bold raw textures, and high-impact typographic hierarchy designed to capture immediate attention and drive urge-to-buy momentum.
THE CONCEPT
