Email Newsletter Design
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E-Commerce Banners
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Promotional Campaign Assets
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Team-Color Tumbler Ad Sets
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Email Newsletter Design ✳︎ E-Commerce Banners ✳︎ Promotional Campaign Assets ✳︎ Team-Color Tumbler Ad Sets ✳︎
FUEL THE MATCH
Merging football fan pride with daily beverage lifestyle. By aligning ZUS tumbler colorways directly with iconic FIFA team kits and pairing them with a sleek, high-energy newsletter layout for the official sports towel drop, the campaign turns tournament fever into an immediate e-commerce shopping trigger.
Leveraging football tournament hype through dynamic newsletter layout designs and national-team colorway tumbler combos.
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Designed a sleek, high-converting email newsletter layout tailored for the FIFA sports towel release, using bold sports typography, dynamic diagonal grids, and clear CTA placements to maximize click-through rates.
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Curated custom ZUS tumbler and accessory combinations color-matched to major FIFA national team kits, giving football fans a personalized way to rep their team through daily carry items.
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Engineered versatile, high-contrast digital ad templates designed for quick deployment across social feeds during key tournament matchdays to capture real-time audience engagement.
THE CONCEPT
Visual direction, newsletter design, and promotional ad creative for the ZUS x FIFA campaign. Designed to capture global football tournament hype, the activation highlights the launch of the co-branded ZUS x FIFA sports towel via a high-impact email campaign, paired with rapid-response ad sets featuring ZUS tumbler combos matched to official FIFA national team colorways.
